New Website, New Direction

July 21, 2014 / Announcements
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For my entire career, I’ve targeted my website towards my clients… an extensive portfolio, a simple about page and a contact page. That’s the norm for most photography websites and is still a great route to go.

But I’ve recently realized that probably 2% of my overall website traffic consists of clients and/or potential clients. So what about that other 98%?

That other 98% is YOU. Aspiring photographers, fellow photographers, creative-types, designers, painters, parents, college students, fans, friends, family, followers, dreamers, thinkers and doers.

I’ve never targeted my website towards you but the time is now and I’m excited about it. I’m tired of hiding behind some mysterious celebrity portfolio and pretending like I’ve got it all figured out. The truth is I’ve never had it figured out and still don’t. But like many of you, I’m on this ride called “the freelance life”. Some of you haven’t jumped on yet but you hope to. Some of you are on that slow ascent up the mountain and some of you might be free falling. In any case, I’ve experienced all of them and I’m now ready to help you navigate.

Here we go.

59 comments
maxriche
maxriche

Hi Jeremy, thanks a lot for the article. 


I think it inspired me a lot to be more genuine in my writing -- as the same time I was going through this same thinking process -- as I described recently about this decision to tell my personal story : http://www.maxriche.com/blog/2015/07/the-decision-to-tell-my-personal-story/


I made reference to your article because I think this kind of openness about who you are really here for is important in the photo world!

Keep up the great work!


Ibaguru
Ibaguru

I look forward to this!~!

Danredwing
Danredwing

Really love the redesign and can't wait to see what you roll out!

bimalenator
bimalenator

The thought itself is so kind and impartial that this effort and all your gestures would humble the rest of industry so much! Thanks for being yourself Jeremy!

Stacey Black
Stacey Black

@jeremycowart - Im excited to see the new website :) on a similar journey so its encouraging to read your post

AmyFaulkArgo
AmyFaulkArgo

This is why you are influential. Talented, oh yes, but also, humble and willing to remain teachable. Bravo.

MelodyDashora
MelodyDashora

Jeremy - you rock! Thank you so much! You are so talented!

Brian Todd
Brian Todd

This is why you are top on the social contact list.

tiffanytalato
tiffanytalato

Love the new site design and the reason behind it.

CarlaHoff
CarlaHoff

Thank you -thank you - thank you -I appreciate your honesty, inspiration and insight. I guess I'm on the slow ascent that feels fast, or at least busy. You make it worthwhile to stop and learn. My first HelpPortrait was this past Dec. 2013. Forever changed my mindset about what pictures mean to people.

DianeHarvey
DianeHarvey

fyi, i can't pin your site because there is not image attached. 

JeckylPhoto
JeckylPhoto

Keep after it, I've been following your work for years and while I find inspiration in your portfolio's body of work I've always looked forward to the nuggets of behind-the-scenes shots and descriptions.  I cannot wait to see what you've got in store for us all!

stephanbollinger
stephanbollinger

Yay, brilliant! I look forward to it. "Free falling", ha ha, yeah, it's part of (this) life. The trick is to get up again and keep climbing ;)

Carol Parker
Carol Parker

I love it!!! So fresh and well organized. All the best stuff on the home page! Brilliant! :)

Corchord
Corchord

Looking forward to your future posts, and learning from them!

TishaMontgomery
TishaMontgomery

Awesome!  I can't wait to see what insights you share. 

MattGates
MattGates

I look forward to seeing your creativity and also making my brain explode trying to figure out how you did it.


Trackbacks

  1. […] remember reading a blog post by fellow photographer Jeremy Cowart a few months ago, about how he had decided to re-design his website and write for his community and […]